A Clean, Modern Website for Reinarts Family Chiropractic
When you’re looking for a new dentist or chiropractor, where do you turn first? Most people like a personal recommendation from a family member or friend, but if that’s not available (or even if it is!) where do you turn next? A decade ago, it was the phone book. But how much can you really learn about a business from a phone call or a print ad in a magazine?
These days, everyone turns to the web to research service-based businesses before setting an appointment. In many people’s eyes, if you don’t have a presence online, you don’t exist. Potential clients want to know as much as possible about you and the services you provide before even reaching out and making that initial contact. You want to offer them as much information as possible — in an easy to navigate and easy to comprehend manner.
That was the dilemma for Dr. Jason Reinarts. He used a chiropractic template website service in the past, but wasn’t satisfied with their overall design, functionality, or the ability to update his website with new pictures or information himself. He needed a new logo with which to brand his clinic, and a functional website with a clean, modern design.
In we rode on white steeds of website awesomeness! (Just kidding about the steed part. Although that would have been a nice touch.) Drew began by designing Dr. Reinarts a fantastic new logo. On the web, you’ll notice the dot on the “i” rotates among five different icons, representing the 5 Essentials of Maximized Living on which he bases his care.
For print, we chose to use the icon of a spine. They even had these nifty t-shirts made!
As far as the website goes, this is a classic example of our very popular Frog Package with one extra added page. Their main overarching goal was to make it easy for visitors to call the office and set up an initial appointment. We made sure their phone number and contact information was featured prominently at the top right of the home page, as well as in the footer.
Social media was also important for this chiropractic clinic, as they strive to educate their patients on topics like nutrition, vaccines, and fitness and create a healthy living community online. Drew modified the social media widget in the sidebar, adding tabs for Facebook, Twitter, and RSS.
Dr. Reinarts was thrilled with the outcome of the project. Here he is in his own words:
“Green Pond Creative has done a fantastic job on the creation of our website. They contributed some great ideas and suggestions to help improve our layout, and were timely with changes and corrections. We are more than pleased at the quality of service received from them and would recommend that you choose them for your website design!”
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